Throughout my almost 3 years in the studio, I have taken in the history, vibe and created a link between the Paris and New York office. Starting as a graphic designer and building up to lead as their branding designer. Imagining the branding strategy, visually and marketing wise. Come together with the different teams to create a cohesive and consistent visual identity.
Working on developing the branding and giving it a new and improved esthetic. The logo itself speaks. What better way to develop the logo of a creative studio than by creating it in different environments and making it come to life? Thus being the heart of the brand.
Below you'll find a branding path that was not chosen to be developed.
Copyright Chloe Ross
Branding development proposition
Copyright Chloe Ross
Imagining and creating deck templates for the studio and their different projects. Creating a much needed brand identity that was before non existant. Taking the creative studio to another level.
Creating merchandising, interactive and digital end of year postcards, photobooks... You name it.